2020

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Kite

Philanthropic app created for low-income students

 
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Brief

This app connects low-income students to benefactors to provide opportunities for them to experience more in life.

 
 

PROBLEM

Children and young adolescents who live in low income circumstances do not have the resources to gain experiences to potential areas of interest.

 
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SOLUTION

A digital platform that provide students with fun and educational opportunities.

 

ScenarioS

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HOST SCENARIO: The benefactor hosts an event for the students by getting connected through the app to the teacher/organizer.

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BENEFACTOR SCENARIO: The benefactor donates to the school which allows students to go to an event.

 

USERS

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Organizer

Teacher or school staff orchestrating the events

Benefactor

Individuals, companies or public service groups that donate and/or host field trips

Student

Children (ages 6-13) that live in low income areas

 

PRODUCT MAP

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WIREFLOW

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Interactive PROTOTYPE

 

INSPIRATION BOARD

 

Initial Visual Concepts

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TOP 5 concepts

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FInal Direction

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Refinement

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AM/PM MODE

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We chose to include an AM and PM mode to satisfy the wants of the students and adults. The students preferred lighter colors whereas the adults preferred the darker color scheme.

 

HOME SCREENS

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Each home screen displays different information depending on the user. For the students home screen, the icons are larger for easier readability.

 
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ORGANIZER Screens

On the login in screen we wanted to have fresh, freeing scene for the background so we kept the menu bar below to resemble a grassy hill. For the Calendar and Journal we used orange accents to signify where to tap next.

 
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Benefactor Screens

For the benefactor’s screens we used the orange accent colors to signify where the user should tap.

 
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STUDENT Screens

For the student’s screens we used a yellow accent to signify where to tap and used very simple buttons make it easier for them to follow. 

 

ORGANIZER

INVITE

Organizers can explore, view and invite new benefactors. The invite will be sent through their messages which the benefactor can receive and view the school profile.

CALENDAR

Organizers can set up new open dates in their calendar. These open dates will later be confirmed with benefactor hosts for field trips.

EVENT CONFIRMATION

Once students votes are in, organizers can view them, confirm their times and then send out invites (seen in msgs) to the top 3 winners for them to confirm their date & time.

 

benefactor

explore

Benefactors can explore new schools to host and/or donate to add to their favorite’s list. They can view school bios and student profiles.

donate

Benefactors can donate by viewing a new or favorited school. They then choose if it will be a one-time or recurring gift. They can also choose to stay anonymous.

JOURNAL

After the benefactor has hosted an event, they will receive a themed thank you journal from the school. There they can view pages from the class and individual students.

 

STUDENT

VOTE

Students can vote on the next upcoming field trips by filling in their 1st, 2nd and 3rd choices. Mini bios with pics/vids of the host can be viewed then greyed out once chosen.

journal/EdIT

After a field trip, the organizer will assign students to fill in their journal thank you page

From the blank journal page, students can upload a picture, edit text and add themed stickers.

AVATAR

Every time the student has submitted a new journal page, a new accessory will be unlocked that they can add to their profile picture if desired.

 

KITE VIDEO PROTOTYPE